Government Elearning! Magazine

2012 Media Kit

Government Elearning! Magazine is the exclusive voice of the $100 billion public sector e-learning market. The publication circulates to every federal agency, all military branches, as well as every state governor’s office, state and local agencies, including large educational institutions. 

Government Elearning! Online consists of Government Elearning! Web site, E-Newsletters, Alerts, and Online Resources Guide. In 2011, the Elearning! Summit goes on the road as Enterprise Learning! Summit DC March, and Enterprise Learning! Conference & Expo Sept. Altogether, your message will garner over 750,000 impressions annually. Government Elearning! helps senior management power the public sector with learning and workplace technologies. 

Download Media Kit 2012 (PDF) 
 

Publication Overview

Frequency: 3 times
Launch Date: 2008
Readership: Senior managers at Federal, State, Local agencies, Military branches and large educational institutions

Circulation: (1)
E-news: 23,000
Alert!: 23,000
Web Site: 400,000+/yr
Magazine: 32,00

Mission:
To power the public sector with learning and workplace technologies

Editorial Content:
Actionable case studies, strategies, tips and technologies that drive agency performance and customer satisfaction 

Language: English 

Related Products:
Government Elearning! E-News,
Government Elearning! Alert!,
Government Elearning! Web Site,
Government Elearning! E-zine,
Enterprise Learning! Summit DC,
Enterprise Learning! Conference & Expo,

Elearning! Magazine

Top Reasons to Advertise in Government Elearning! Magazine

Government Elearning! Serves Your Buyers
All, 100% of Government Elearning! subscribers have an active enterprise learning initiative. The buying power subscribers grew 165% from 2010 to 2011; each invests $8.6 million on e-learning annually and $14.65 million on enterprise wide learning programs. (2)

These readers are among the largest employers in America with 30,421 employees on average. (2) Readers represent all agencies from Homeland Security,  Department of Labor, Office of Personnel Management, Defense Acquisition University, Office of Management & Budget, FCC, CIA, IRS, CDC, to all State Governor’s offices, and the largest educational institutions.  (1)

Reach the Decision-Makers
Every subscriber is qualified by active technology and learning initiative, buying role and budget authority. Only executives with this role and authority qualify to receive Government Elearning! Magazine, delivering you the decision-makers.

Miss Your Market if You Miss Government Elearning!
You will miss up to 99% of these buyers if you miss Government Elearning! Magazine. Public Manager misses 99%; Federal Computing Week 90%; Government Executive 86% and Talent Management 84%. Reach these buyers by advertising with us. (2)

Tell Your Whole Story
Surround your buying audience with Government Elearning! Magazine's multi-media Whole Story Package. Every qualifying advertiser receives exposure across Everything Government Elearning!: web site, Enews & Alerts, magazine and e-zine. Altogether, your qualifying advertisement will garner 750,000 ad impressions over 12 months. Don't guess where your buyers are; advertise and get Everything Government Elearning! Ask us about our new advertiser incentive. (1)

Receive Qualified Leads In Hand
Government Elearning! delivers leads to participating advertisers leveraging the Whole Story Package: Enews, Alerts, Summit and Expo, or Web sites. Run your campaign today and receive hundreds of leads. Run regular campaigns and receive leads monthly, building up your own customer database. 

Build Your Brand with an Award-winning Media Partner
Overwhelmingly, 95% of executives rely on trade magazines, web sites and events to receive objective, reliable industry news and product information. Award-winning Government Elearning! is published by eleven-time award-winning editorial team- evidence of editorial excellence and industry credibility. Surround your message with award-winning content with Government Elearning!  

Choose Everything Elearning! for Your Advertising
Government Elearning! delivers you unmatched reach to key buyers and senior leaders, industry coverage, award-winning editorial, integrated marketing and the ability to tell your whole story. Start your campaign today by contacting us at 888-201-2841 or sales@2elearning.com.

(1) Publisher's Own Data 2011

(2) GOV Elearning! Reader Survey 2011

(3) Yankolvich/Harris for American Business Media